Jenny Luddington and the Folkestone Guides
Tim Horton

A:dress to impress!

On 22nd February 2025, Girl Guides and Girl Scouts around the world will unite to celebrate World Thinking Day, an annual event dedicated to reflecting on the values, history, and future of their movement. 

This year’s theme, “Our Story”, marks the first chapter of a four-year journey exploring the past, present, and future of Girlguiding and Girl Scouting. Inspired by Ruth Bader Ginsburg’s powerful words, “Real change, enduring change, happens one step at a time,” Folkestone Division Guides are taking action to make a difference in their community. 

To mark the occasion, Folkestone Division Guides will host a special eco-themed event at Palmarsh School in Kent, bringing together 125 girls from Rainbows, Brownies, Guides, Rangers, and Young Leaders. The event will focus on critical environmental issues such as fast fashion, sewage, food waste, and their impact on coastal communities, encouraging young people to become changemakers for a more sustainable future. 

Jenny Luddington, Blue Mentor for Kent Wildlife Trust and a Guide Leader, has been instrumental in driving environmental awareness within the division. In 2024, she piloted the Blue Influencer Scheme with 8th Folkestone Guides, starting with just four girls. This initiative has since grown, with Guides across the division collaborating to learn about conservation issues and take meaningful action. 

To enhance the impact of their event, Guides are partnering with local organisations, including the Folkestone-based arts collective a:dress and a local Repair Café, to provide hands-on workshops and educational sessions. In the afternoon, Kent Wildlife Trust will lead Forest School activities, allowing participants to engage with nature and explore conservation in a fun, interactive setting. 

Jenny Luddington, Blue Mentor says: "It has been an absolute pleasure working with the 8th Folkestone Guides. We often hear negativity about young people, but we don’t celebrate enough the progressive, eco-aware members of our community who are stepping up for a better future. If more people could see what I see, we would all feel more hopeful about where our world is heading." 

Get Involved 

World Thinking Day is an opportunity for Girl Guides and Girl Scouts to reflect on their role in the world and take action towards a brighter future. Leaders and members are encouraged to use the WAGGGS activity pack, share their experiences on social media using #WTD2025, and find creative ways to celebrate within their units. 

For more information about the event or to support the initiative, please contact: [email protected] 

Editor's notes

About Girlguiding     

Girlguiding is the UK’s largest charity dedicated completely to girls. Girls can do anything. We help them know that, whether they’re 4 or 18 or in between. All girls have a home at Girlguiding - whoever they are, and wherever they are. We show them a world of possibilities, big and small. We help them think big and be bold in a space where they can be themselves, get creative, explore, and have fun. We’re a powerful collective voice – with girls, led by girls – changing the world for the better.       

   

We’re over 300,000 Rainbows, Brownies, Guides and Rangers, who come together to laugh, learn, explore and have adventures, in communities across the UK and virtually. We're almost 80,000 volunteers who make guiding happen by giving time, talent and enthusiasm. Registered Charity No 306016 girlguiding.org.uk   

 

Blue Influencers Scheme 

The mission of the Blue Influencers Scheme is to assist young people to create deep, lasting and meaningful connections with the natural environment. Through this scheme young people will learn and build skills which will help them contribute to the local community through environmental action. 

The Scheme was developed by The Ernest Cook Trust as a match-funded project with the #iwill Fund. In total, the #iwill Fund and The Ernest Cook Trust are providing £2.25million over 3 years (from January 2024 to December 2026) to fund youth environmental action. 

The Ernest Cook Trust has provided grants to Host Organisations (registered charities and non-profit organisations) across England to employ Blue Mentors to help young people between the ages of 10-14 years (known as Blue Influencers) to create environmental projects in local schools, youth groups and communities. 

The Ernest Cook Trust 

The Ernest Cook Trust offers children and young people, their families and communities, the chance to learn from the land through hands-on outdoor learning activities. 

The Ernest Cook Trust is a charity limited by guarantee with the sole charitable objective of education. 

The Trust places education at its very heart by offering children and young people a chance to connect with nature and to take action on the environment in a meaningful and positive way. 

The Trust awards around £2m per year in grants based on relevance and impact against organisational objectives. Grants are given to schools or charitable organisations for activities in the UK with a particular focus on areas where there are fewer opportunities to experience the outdoors. 

For more information about The Ernest Cook Trust visit https://ernestcooktrust.org.uk/ or contact press officer Jo Smyth – email [email protected]

 

#iwill Fund  

  • The #iwill Fund is made possible thanks to £66 million joint investment from The National Lottery Community Fund and the Department for Culture, Media and Sport (DCMS) to support young people to access high quality social action opportunities. 
  • The #iwill Fund brings together a group of organisations who all contribute funding to embed meaningful social action into the lives of young people. 
  • The #iwill Fund supports the aims of the #iwill Movement - to make involvement in social action a part of life for young people, by recognising the benefit for both young people and their communities. 
  • By bringing together funders from across different sectors and by making sure that young people have a say in where the funding goes – the #iwill Fund is taking a collaborative approach.  

 

The #iwill Movement 

  • The #iwill Movement is a collaboration of over 1,000 organisations and 300 young #iwill Ambassadors from across the UK. They are united by a shared belief that all children and young people should be supported and empowered to make a positive difference on the issues that affect their lives, their communities, and broader society. 
  • #iwill was launched in November 2013 after an independent review into how different sectors could help more young people to make a positive difference.  
  • The #iwill Movement is supported by an independent coordination hub, hosted by Volunteering Matters & UK Youth. 
  • Take the lead by signing up to the Power of Youth Charter at www.iwill.org.uk or follow us @iwill_movement on twitter, Instagram and LinkedIn. 

The National Lottery Community Fund 

We are the largest non-statutory community funder in the UK – community is at the heart of our purpose, vision and name.  

We support activities that create resilient communities that are more inclusive and environmentally sustainable and that will strengthen society and improve lives across the UK. 

We’re proud to award money raised by National Lottery players to communities across England, Scotland, Wales and Northern Ireland, and to work closely with government to distribute vital grants and funding from key government programmes and initiatives.   

As well as responding to what communities tell us is important to them, our funding is focused on four key missions, supporting communities to:  

  • Come together 
  • Be environmentally sustainable 
  • Help children and young people thrive 
  • Enable people to live healthier lives. 

Thanks to the support of National Lottery players, we distribute around £500 million a year through 10,000+ grants and plan to invest over £4 billion of funding into communities by 2030. We’re privileged to be able to work with the smallest of local groups right up to UK-wide charities, enabling people and communities to bring their ambitions to life.   

National Lottery players raise over £30 million each week for good causes throughout the UK. Since The National Lottery began in 1994, £47 billion has been raised and more than 670,000 individual grants have been made across the UK - the equivalent of around 240 National Lottery grants in every UK postcode district.